Steve Riley has been appointed in key sales role for PAC-GDX and 3XLOGIC brands. Formerly with Risco for over seven years, industry stalwart Riley has joined the organisation with an ambition to grow market share across all brands by adding value to security solutions in the form of business intelligence.
On his new role, Riley commented: “It’s a very exciting time to be joining this organisation because we have several exciting product launches planned. I see so much potential in the integration of our brands and the resulting ability to offer solutions that very few companies can provide.”
He continued: “By harnessing the secure data which is on board many security systems already out in the field, we can provide valuable insights for end users, such as tracking how, when and where people move around buildings. This is the sort of information that can really assist with everything from COVID-19 procedures to energy savings.”
Riley will also be re-shaping and re-energising the organisation’s channel engagement, developing new distribution partnerships and relationships with system integrators here in the UK and across Europe.
“Some of our brands have been associated with certain market sectors to date and they have dominated those sectors,” asserted Riley, “but interoperability across our brands and calibrating the right products to suit the application means that our security installers and system integrators can target any kind of business from SMEs right the way up to enterprise-level plcs.”
Welcoming Riley to the fold, Bill Hobbs (global sales leader for all brands) enthused: “Steve has joined us on the brink of huge growth potential for the company and his energy and management skills are a welcome addition at this exciting time.”