Security solutions specialist Axis Group has become a silver sponsor of Sage Gateshead, a landmark music and entertainment venue exhibiting national, regional and international performances.
Funding from sponsorship helps to support Sage Gateshead’s charitable local initiatives targeted at the region’s most deprived areas. Examples include Music Making for Under Fives, a Talented Young Musician programme and an over-50s Silver Music Class.
The sponsorship package will see Axis Group branding in and around the venue and on its collateral. It will provide access to corporate entertaining space, annual ticket allocation and booking services as well as advanced event information.
Jonathan Levine, Axis Group’s CEO, has stated that, following last year’s successful management buy-out, the Group is now looking for sponsorship opportunities where organisations’ values mirror its own.
“Sage Gateshead has a commendable focus on Corporate Social Responsibility, having made a £300 million contribution to the region in just ten years,” stated Levine. “The sponsorship provides fantastic opportunities for networking, client events and employee benefits.”
Sage Gateshead has been a client of Axis Security since 2011 and, as of 2014, has benefited from a joint security and cleaning contract through Axis Cleaning and Support Services.
Home to the Royal Northern Sinfonia, Sage Gateshead is managed by the North Music Trust and hosts a wide range of entertainment shows, seven days a week, both in the daytime and the evening. It aims to bring about a widespread and long-term enrichment of the musical life of the North East of England.