John Davies, the managing director of integrated security manufacturer TDSi, has been awarded the 2016 BSIA Chairman’s Award for Contribution to Exporting during the BSIA’s Annual Luncheon, which was held at the London Hilton on Park Lane. The award recognises Davies’ significant contribution to promoting UK export initiatives within the security sector as chairman of the BSIA’s Export Council.
Commenting on the award, Davies told Risk UK: “I’m highly honoured to receive this special award from the BSIA. As the head of the Trade Association’s Export Council, my key task is to ensure that the British security industry understands the benefits and opportunities involved when it comes to engaging with markets around the world. Given the current political situation in the UK surrounding Brexit, it has never been more important for businesses here to understand and work with markets internationally.”
Daren Wood, membership and export services manager for the BSIA, stated: “John Davies has been a driving force and a keen supporter of the BSIA’s Export Council, serving twice as its chairman. First elected vice-chairman of the Export Council back in 2008, John has worked very closely with the Association to provide advice and guidance to other security companies who were less experienced exporters.”
Wood continued: “John then took over as chairman of the Export Council in 2010, becoming a strong figurehead for the industry. Around the same time, he served on the UKTI DSO’s Security Sector Advisory Group, assisting the Government in identifying security export opportunities. John started his second tenure as chairman of the Export Council last year and continues to be a strong voice for exporting in the industry. He now serves concurrently on the Home Office’s Security Resilience and Growth Partnership as an authoritative voice on exporting in the security sector.”
Vital role to play
Davies believes the UK security industry has a vital role to play in markets as far afield as North America and Asia. “What has struck me, having worked with the BSIA [and TDSi on a commercial level], is how well respected UK providers and products are around the world. For instance, TDSi produces all of its products in the UK, but we have a very healthy sales pipeline into China, which fully recognises the quality and insight that features so heavily in our offer. Although China has a huge manufacturing base of its own, customers there are extremely shrewd and like to buy the best solutions on the market. They harbour a huge respect for UK suppliers.”
TDSi has a strong presence in many security markets around the world. For example, Davies has lead the company to considerable commercial success in the People’s Republic of China, including a deal signed last year for a five-year strategic co-operation agreement with China Rail Chen Bang Technology Ltd. This will see TDSi’s technology used on rail and metro projects throughout China, and will eventually include 20,000 stations on the China Railway network.
TDSi’s sales in China and Asia increased by 33% last year, and the company has a strong presence in markets such as Malaysia, Vietnam, Indonesia and the Philippines. The business also has ongoing growth in West Africa, particularly in Nigeria, and is keenly looking to expand into other African territories.
The company’s French office, which is based near Paris, also provides access to the considerable French-speaking regions of North Africa and the Middle East, as well as being a hub within Europe. The business is also looking to expand its technical and commercial expertise further into the North American market in the very near future.
Huge scope for progress
Davies added: “The British and European markets are steadily expanding, but there’s huge scope in many other markets around the world. In my role at the BSIA, I’m very keen to ensure British security businesses fully understand the opportunities on offer and don’t let perceived language and cultural barriers get in the way of the exciting sales opportunities on offer.”
In conclusion, Davies informed Risk UK: “The UK has some of the best scientific and technological minds in the world, with a great reputation for quality and innovation. It’s a privilege to chair the BSIA’s Export Council. I’m passionate about its aims.”